Forty-four times, so far!
Here they are, all the times Shai Gilgeous-Alexander fell on the floor this postseason, ranked for your viewing pleasure.
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I'm not here to be a hater of SGA. He's an amazing ballplayer and a product of his environment (the NBA rewarding flops). Also, some of those aren't even flops; those dudes on defense are just huge and powerful. Still, the flopping has to stop.
NBA Commissioner Adam Silver addressed this on Pat McAfee's show yesterday.
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The NHL has a penalty called "embellishment," Mr. Silver ...
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Okay, speaking of SGA, I got a little update for you regarding this story:
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As we predicted, a cease and desist letter has been sent.
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In a letter dated May 22, 2026 obtained by The Athletic, Eric Fishman of law firm ArentFox Schiff LLP, representing Gilgeous-Alexander, asked Underdog to: 'permanently cease and desist from any and all use of Mr. Gilgeous-Alexander's NIL in any and all media, including but not limited to your website (including the Unethical Hoops Website), apps, social media accounts, digital marketing and advertisements, promotional emails, push notifications, affiliate or influencer placements, and any physical goods including but not limited to the board game advertised on the Unethical Hoops Website.'
It was only a matter of time before this happened, as, you know, you can't just use somebody else's name, image, and likeness to sell your product.
But it was fun while it lasted!
Man, basketball might be my favorite sport. And unfortunately that's why I simply cannot watch the NBA.
I'll leave a bunch of these here though.
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And the original ad that will never, ever go away because the internet is forever.
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Game Six of the Western Conference Finals is tonight - though I'll be watching the Cubs game.
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